Creating a blog and providing frequent postings can give your site visitors & customers a way to obtain valuable information that can be helpful, positive or even humorous. One of the task that makes a blog successful is being consistent in adding content regularly. Make sure what you offer is worthy of a read. This add-on would also add a new feature to your website and it helps with SEO as well. Overall it has a lot of positives for you and for others.
Using the power of social media to share blog postings can drive traffic as well.