List certifications or affiliations
Using your business website to list your certifications and affiliations you have can increase your brand credibility and respect for what you offer. This can impress potential customers by detailing your expertise and what associations you have. This is a terrific way to stand out from your competition and attract more customers by highlighting your ability in your industry. The more information you can provide that pertains specific to what you do, the more search engines will be able to link your website to keywords that are being used to find services and products. The other benefit is that having known affiliations can attract more opportunities to develop partnerships which will boost your brand recognition even more.
Add a task to make sure that all your certifications and affiliations are readily available on your business website so you can reap the advantage of being seen as a more viable option to do business with.
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